TRIGGER WARNING: This article contains references to drug addiction.Alia Bhatt recently appeared in a campaign video by the Chandigarh division of the Narcotics Control Bureau (NCB). What was meant to be a positive message soon became the centre of online backlash, forcing the agency to switch off comments on the post.Read on to learn more about this right here.
Alia Bhatt joins hands with NCB
Last week, the NCB posted a video of Alia Bhatt on their X (formerly Twitter) handle. In the short clip, she urged people to say no to drugs and show support for the bureau’s mission.The video was shared more than 680 times and crossed 1.1 million views. The caption on the post read, “Alia Bhatt joins hands with NCB to spread the message of a #DrugsFreeBharat #NashaMuktBharat #azadifromdrugs.”
Alia’s message against drug addiction
In the video, the ‘Brahmastra’ actress said, “Hello friends, I am Alia Bhatt. Today I want to talk about a very serious issue of drug addiction and how it’s becoming a threat to our life, society, and nation. Support the Narcotics Control Bureau in this special campaign against drugs. Say yes to life and no to drugs. You can take an e-pledge against drugs by visiting the link given below or by scanning the QR code, and you can definitely join the NCB. Jai Hind.”
Comments turned off after mean comments on Alia’s video
The post received only six comments before the option to reply was removed. At the same time, the comment sections on all other NCB Chandigarh posts remained active. Despite the restrictions, trolls continued to mock the video using the ‘quote-tweet’ option. Many found the video ‘ironic’ and even called it ‘funny’.
Alia Bhatt’s upcoming film projects
On the work front, Alia was last seen in ‘Jigra.’ Up next, she will star in ‘Alpha’ and in Sanjay Leela Bhansali’s Love and War. The film ‘Love and War’ will see her reunite with her husband, Ranbir Kapoor and also features Vicky Kaushal.DISCLAIMER: If you or someone you know is struggling with alcohol or substance abuse, please seek help from available helplines or support organizations.
